fashion
bRAND
STARTER KIT
by ANGELA TAYLOR GEORGE
Hello rock star!
Are you a passionate entrepreneur with big dreams for your brand, but feeling overwhelmed by the complexities of the industry?
Transform your game-changing fashion idea into reality. Learn the first steps to successfully launch your product with the Fashion Brand Starter Kit.
Stop running on the treadmill and feeling like you're drowning in unexpected challenges. Grab this step-by-step success blueprint and implement it now.
Bypass the hidden rules and gatekeepers. Leverage decades of industry experience and wisdom to launch and scale your fashion empire today. Your time is now!
Ready to stitch your success story? The next big label could be yours with the help and guidance of the Fashion Brand Starter Kit!
Does any of this sound familiar to you?
Wondering if you need to go to fashion or business school to get the education you need to succeed.
Knowing little about e-commerce or other distribution channels and how to brand and promote your products.
Having one or more ideas, yet struggling to define your unique brand identity in a sea of competitors.
Knowing social media drives awareness, but confused about how to build a loyal following that translates to sales.
Seeing other brands seemingly know the secrets of online marketing and going viral while you don’t have a clue how to achieve that.
Dreaming of seeing your designs on a person, in a magazine or on runway, but overwhelmed by the steps and in what order to make that happen.
Having started and recognizing the complexities of growing and scaling a brand, only to find yourself feeling ill-prepared and outmatched in realizing your vision.
Having little seed money and wondering where to allocate it first so it stretches the most.
Don't let these challenges hold you back from turning your fashion dreams into reality...
CLICK HERE TO GET THE FASHION FIX YOU NEED!
You're not alone.
Many aspiring fashion founders struggle with:
Uncertainty about how to build a strong, memorable brand
Confusion over how to reach and engage their ideal customers
Fear of making costly mistakes that could lead to business failure.
Feeling lost in the ever-changing world of digital marketing
Doubts about how to stand out in a crowded market
If these thoughts keep you up at night, they should. The path from aspiring designer to successful fashion entrepreneur is rarely a straight line. But with the right guidance, your passion and creativity can be the foundation of a thriving fashion brand.
THIS IS WHERE I COME IN
MEET
YOUR
MENTOR
Hi, I’m Angela.
Over the past four decades, I've worn many hats in the fashion industry: fashion brand founder, designer, creative director, sales and marketing brand agent, retail buyer and store owner. I've experienced significant success as the founder of the trend-setting, multi-brand showroom Times Two where I launched over one hundred brands to retail and my own, renowned New York label Alice & Trixie which I had for 22 years.
But I've also witnessed my share of failures. I've seen aspiring young brands yearning to leave their mark on the industry, fall behind—often due to easily fixable issues, if only they'd had the right guidance. Even worse, I've seen talented individuals fall prey to inexperienced people posing as mentors, who squander the brand’s potential due to ignorance, or worse leaving them broke and disillusioned with the industry.
That's why I've created this Fashion Brand Starter Kit. I want to be the mentor I wish I'd had when I started—the guide I would have given anything for in my early days. This kit is designed to give you the head start that can make all the difference between success and failure in this competitive field.
While you can read more about me on my website, my mission is simple: to help aspiring fashion designers and entrepreneurs like you build the brand of your dreams. With the right tools and guidance, your vision can become a reality. Let's make it happen together!
ARE YOU READY TO
EXPLODE YOUR POTENTIAL?!!!
INTRODUCING...
fashion
bRAND
STARTER KIT
fashion
bRAND
STARTER KIT
fashion
bRAND
STARTER KIT
fashion
bRAND
STARTER KIT
Unlock the Secret Playbook to Fashion Brand Success!
Are you ready to transform your fashion dreams into a thriving reality? The Fashion Brand Starter Kit is your all-in-one launchpad to success in the cutthroat world of style and design.
Here's what sets this kit apart:
Dive into a treasure trove of insider knowledge, curated from 4 decades of real-world success in the cutthroat fashion industry building brands plus my own brand Alice & Trixie that endured for 22 years. This isn't theoretical – it's battle-tested wisdom that has weathered trends, economic shifts, and industry upheavals.
What you'll master:
Decoding the Fashion Ecosystem: Gain a panoramic view of the market and competitive landscape that only industry veterans possess.
Your Fashion Tribe: Discover the art of identifying and captivating your ideal client, turning passing interest into fierce brand loyalty.
Marketing Mastery: Learn to cut through the noise with laser-focused strategies that speak directly to your target audience's desires.
Brand Alchemy: Uncover the elements that transform a mere product or clothing line into a compelling brand with a powerful reason to exist.
This isn't just a guide – it's your backstage pass to building a fashion brand that doesn't just launch, but thrives and endures.
Skip the costly trial-and-error phase and start your journey with the insights that took me decades to acquire.
This isn't just information – it's the key to your competitive edge in a saturated market.
Ready to build a brand that stands the test of time? Your fashion empire awaits.
With the Fashion Brand Starter Kit, you'll:
- Launch your brand with confidence and clarity
- Avoid the pitfalls that sink 90% of fashion startups
- Have the tools to refine your strategy and scale if you’ve already started
- Fast-track your way to industry recognition and profitability
The fashion world waits for no one. Arm yourself with this knowledge now – or risk wasting time, money, and your chance to leave an indelible mark on the industry.
Arm yourself with the facts, strategies, and insider tips that separate the fashion icons from the forgotten labels. Your success story starts here.
Don't just dream about fashion success – seize it.
Get your Fashion Brand Starter Kit now and step into the spotlight where your brand belongs!
With the high-level insights and tools provided by a successful entrepreneur, the Fashion Brand Starter Kit will ignite your fashion brand journey with the following
must-have knowledge:
Unlock the Power of One: Discover why focusing on a single hero product can skyrocket your success.
How to effectively do market and competitive research so you don’t launch a brand doomed to fail from the start.
Navigate the Manufacturing Maze: Gain the insider knowledge you need to find and vet the perfect manufacturing partners.
The top eight mistakes that plague new businesses that attribute to the 90% failure rate and what to do instead.
How to create a deep dive competitor analysis using my time-tested tools and resources.
How to unlock the secret formula to crafting an irresistible brand for which there is no substitute.
How to define and understand your target audience and how to create a detailed ideal customer persona like the big brands do.
How to determine which marketing channels meet your customers where they are.
Know the benefit and value of email marketing and how to utilize an effective strategy.
All of my personal tips and tools (including AI), for inspiration and content creation.
How to determine which social media platforms to create content that meet your customers where they are.
Have an understanding of organic and paid marketing strategies.
All of the learning resources I personally use to stay ahead of the curve in the ever-changing world of business.
Professional glossary of 50 essential terms to boost your credibility and avoid costly miscommunications.
Own a valuable reference guide to support you throughout your brand-building journey .
Are you ready to invest in yourself and unlock the full potential of your brand?
The Fashion Brand Starter Kit is structured for optimal learning and implementation.
What’s on the inside:
1
Discover the Power of a Hero Product
Learn how to channel your resources, perfect your offering, and create a strong brand identity around one stellar item.
2
Manufacturer Vetting
Learn how to protect your intellectual property while exploring production options, and discover the red flags that separate reliable factories from risky ventures.
3
Top Eight Mistakes and Solutions
Uncover the 8 deadly pitfalls that silently sabotage 90% of businesses – and master the insider solutions to not just survive, but thrive.
4
Building Brand
Unleash the power of strategic branding and marketing to dominate mindshare, cultivate fierce customer allegiance, and leave competitors in the dust.
5
Foundational Worksheets
Mastering brand fundamentals, customer insights and the competitive landscape are the bedrock of powerful branding and marketing success. Here we dive in with laser-focused worksheets to guide you.
6
Knowledge Bank
Fuel your mind with business-transforming books, podcasts, and media resources. From timeless wisdom to cutting-edge insights, this sizable handpicked selection will sharpen your edge to unlock your brand's full market-dominating potential.
7
Resources and Tools
Supercharge your success with my curated arsenal of game-changing apps, AI tools, and business resources to enhance your productivity and creativity.
8
Pro Glossary of Terms
Speak the language of success: 50 essential fashion industry terms to elevate your credibility and command respect, and sidestep costly misunderstandings.
Unlock Your Brand's Full Potential with the Fashion Brand Starter Kit!
YOUR INVESTMENT
Valued at PRICELESS
FEEDBACK FROM THE FASHION FRONTLINES
Bryan Davis
Founder: Teddy stratford
“As a veteran brand founder and operator, Angela has the business of fashion in her bones.
She knows product and supply chain. She’s particularly skilled at garment fitting and construction which, in my opinion, are the most important elements to create a product that customers love. She encourages carefully monitoring data to inform decision-making to scale product offerings or eliminate those that are waning.
She is also hyper-aware of the marketing landscape through organic and paid strategies.”
@teddystratford
Hillary Rosen
FOUNDER: hotline showroom
"Marketing and sales are the life line of any business. Without a clear thought-out distribution strategy you can significantly hurt your brand. Knowing how to price your line and what stores to sell it to is the difference between the novice brand and the brand poised for greatness. Angela has been in the game a long time and knows how to extract the most value out of brands. Whether by positioning, pricing, merchandising, and identifying the right distribution channels she’s able to fit all the pieces together like a puzzle."
@hotlineshowroom
Dawn Mayo
Founder: LOve the label
“Angela has a deep understanding of how our industry operates and what it takes to stand out in this over-crowded landscape. She's helped up strategize ways to stay ahead of our competition and has given us tangible ideas for innovating our current offerings. Angela also brings keen negotiation skills to the table and through her guidance she has helped us significantly increase our bottom line.”
@lovethelabel
Is the Fashion Brand Starter Kit right for me?
The Fashion Brand Starter Kit IS PERFECT FOR YOU IF:
Entrepreneurial Spirit: You're a self-motivated entrepreneur with a vision for creating a physical product-based business in the fashion industry.
Growth-Oriented: You have an existing brand and are seeking expert strategies and best practices to effectively grow and scale your business.
Focused Vision: You're planning to launch with a single, bespoke product and don't necessarily need to develop an entire collection.
Expert Guidance: You're eager to tap into decades of industry expertise and mentorship—insights typically reserved for high-paying coaching and consulting clients—to accelerate your growth and success in the fashion industry.
Comprehensive and Efficient Learning: You value this learning approach and want access to a curated, all-in-one resource that provides essential insights, strategies, exercises, and information to fast-track your success.
Investment in Success: You recognize the value of ongoing education and expert-led training as crucial components for becoming a successful fashion entrepreneur.
Save Time and Money: You value leveraging expert knowledge rather than learning through costly trial and error on your entrepreneurial journey.
The Fashion Brand Starter Kit may NOT be right FOR YOU IF:
Not for Service-Based Entrepreneurs: This kit is designed for physical product-based businesses, not service-oriented entrepreneurs.
Not for the Unmotivated: If you lack the drive to work independently through the kit and complete the exercises, this resource isn’t a fit for you.
Not for Those Undervaluing Expertise: If you don't see the value in learning from an industry insider with decades of success, or if you believe free YouTube videos can provide the same level of insight you need to succeed, this kit may not be for you.
Not for the Financially Strained: If this investment would cause financial hardship, it's not the right time for you to purchase this kit.
Unlock Your Brand's Full Potential with the Fashion Brand Starter Kit!
YOUR INVESTMENT
Valued at PRICELESS
FAQ’s
How is the kit laid out and delivered?
It’s a 80 page manual delivered digitally with core lessons and lots of supplemental resources and worksheets. It’s designed to be gone through not just once but referred back to over time and again, as needed. There is a welcome video from me explaining how to navigate the kit..
Am I able able to return the kit?
Given the extensive proprietary content and resources included, this product is non-refundable. However, I’m committed to your success. If you're struggling to implement the strategies within 30 days of purchase, contact us directly for personalized guidance to unlock the full value of this time-tested success blueprint.
This absolutely awesome, fun, exciting thing.
What if I’m unsure if this will help me?
The concepts and the lessons in this kit have been used by me to build my own brand Alice & Trixie for 22 years earning us well over 120 million dollars. So I believe this can and will help you. I cannot guarantee your success though. There are many levers that have to be in sync to succeed and of course your product has to be on point. But the kit will educate you on how to do it.
Are you available for 1:1 business strategy coaching?
I do take on clients that have the desire and budget for a more hands on approach that are looking to develop and implement strategies to launch and/or grow an existing brand.
What if I don’t have a fashion product in mind?
The lessons in the kit have been slanted toward fashion though the concepts you will learn apply to any physical product business. My Brainchild To Brand playbook has been adapted from this kit for any tangible product business.
Don’t be left behind. My high-level coaching and consulting clients pay me tens of thousands of dollars for my one-on-one guidance. seize this value.
You won’t regret it.
GET IN TOUCH
I’m super excited for you and your entrepreneurial journey! I wish you every ounce of success always! Reach out if you have any questions and/or are looking for further guidance.
Love Angela xx
